Timberland in-store experience on Vimeo

TIMBERLAND RE-IMAGINES STORYTELLING WITHIN THE RETAIL EXPERIENCE on Vimeo on Vimeo

via TIMBERLAND RE-IMAGINES STORYTELLING WITHIN THE RETAIL EXPERIENCE on Vimeo.

Nice video showcasing in-store work done for Timberland. Among other things, it talks about the value of using a web-based approach for distributing content and gathering data from the customer.

A web based approach like this could also open an experience like this up to include the mobile web. QR codes or other prompts could get customers pulling stories up on their devices and start sharing them outside the store.

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