Building IWC.com

IWC.com and the publishing system powering it are a new cornerstone for IWC’s digital strategy. Given the goal that this system remain relevant for a minimum of 10 years (and what can happen on the internet in 10 years) technology choices were particularly important.

How do you future-proof a development like this?

For us, the logical place to start is with technologies that are familiar, flexible and open.

The standards-based front end delivers a variety of beautiful content to the widest range of site visitors. The content itself is managed by IWC’s internal team, using a sophisticated and easy to use CMS built with the tremendously flexible Django framework.

via Odopod – Building IWC.com.

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